A “Brief” History
GTVL Manufacturing Industries originally started as a wholesale and import business in 1925 by another name V. Lilaram & Company in Angeles, Pampanga was the starting point in the family of Genomal’s. In 1937, the establishment was converted into a partnership.
The main business that time was to import large quantities of garments from neighboring countries and sell them in the Philippines. In 1958 the company was given the sole licensee of producing and selling “Jockey” brand men’s wear for the Philippines from Jockey International, Wisconsin, USA. In 1979, the company officially became a corporation with the name V. Lilaram Development Corporation.
Mr. Genomal Topandas Verhomal was the largest shareholder in the company. In 1987, the next generation decided to honor the late Genomal Senior and formed a new company which is known today as GTVL Manufacturing Industries Inc, GTVL stands for Genomal, Topandas, Verhomal, and Lilaram).
In 1995, next generation siblings expand outside the Philippines to the Indian sub-continent with the Jockey brand. In 2006, 3rd generation expands the companies reach into nationwide mono-branded retail stores
Presently, the company makes strides into the digital age with e-commerce and information technology.